Awards
Honorable Mention
Special kudos
Bronze. Best illustration
1st place. Hotel website
Site of the day
Concept
We begin each new project with in-depth analytics: a study of the target audience, competitors, and features of the company. Work on the site Aquamarine is no exception.
As a result of the work done, we have worked through the scenario of interaction of target groups with the site, developed an information architecture that meets the needs of the audience.
City map
The peculiarity of the hotel is that it is located in the center of Moscow, close to the main tourist attractions of Zamoskvorechye. That was what was decided to make the main feature of the site. Thus, we have a section "City", which will tell all visitors about the must have to visit historical sites located close to the hotel.
Booking
Since we were developing the website of the hotel, a lot of work was done just to create an online service for booking rooms and services of Aquamarine. Each hotel room has its own unique characteristics, which we pass through its description and a large number of photos, they allow the visitor to determine the number that suits them.
The booking process is built in such a way that visitors could easily book a room with a few clicks from any electronic device, taking into account the wishes of the location, the view from the window and its location in the hotel building.
Room reservation
Spa reservations
Graphic details
On the site we focused on a large number of visual images: photos of the rooms and the interior of the hotel, patterns and icons specially drawn for the site, illustrations of the sights of the capital.
We have long had the idea to use artistic graphics in any of the projects. In this project, everything just worked out perfectly and we managed to work with the artist, to create unique images for our site. All illustrations are designed in the overall concept of a bright and colorful city.
Set of pictograms
Illustrations
